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Privacy Policy

 

Your information privacy is important to us.  We provide  this Privacy Policy to explain how we collect, use, protect, and  disclose information and data when you use the website on which this  policy is posted (“Site”) and related services offered through the Site (“Services”). This Privacy Policy applies to all users of the Site and Services.

This  Privacy Policy is specific to this Site—it does not apply to any of our  other websites or other online or offline services provided by us.

BY USING THE SITE OR SERVICES, YOU ARE CONSENTING TO THIS PRIVACY POLICY.  PLEASE READ IT CAREFULLY.

1. Personal Information We Collect

We may collect the following categories and types of “Personal Information”:

  • Contact Information: your first and last name, mailing address, email address, and phone number;
  • Other identifying information: IP address, social media usernames, passwords and other security information for authentication and access;
  • Financial Information: credit card, debit card and bank account information;
  • Demographic information: gender, age, employment information and salary information;
  • Geolocation data;
  • Internet or other electronic activity:  your browsing and click history, including information about how you  navigate within our Site and Services and which elements of our Site and  Services you use the most;
  • Commercial information: products or services purchased or viewed on our Site;
  • Audio and visual information: your videos and photos; and
  • Inferences drawn from the categories described above in order to create a profile about you to reflect your preferences, characteristics, behavior and attitude.

2. How We Use Personal Information

We may use your Personal Information for the following categories of use:

  • Transactional Purposes: We may use your contact information, financial information, and commercial information to:
    • Receive, process, confirm, send and track your order, subscription or registration;
    • Communicate with you about your order, subscription or registration; and
    • Process any subscription or registration you make to one of our Services.
  • Analytical Purposes:  We may use your other identifying information, internet activity and  browsing history, commercial information, demographic information, and  geolocation data to analyze preferences, trends and statistics.
  • Marketing and Promotional Purposes:  We may use your contact information, commercial information,  demographic information, internet or other electronic activity,  geolocation data and inferences to:
    • Inform you of our new products, services and offers;
    • Provide you with targeted advertising;
    • Run contests, promotions and sweepstakes,
    • Provide you with our loyalty program including earning points and awarding and redeeming certificates; and
    • Provide you with other information from and about us, including personalized marketing communications.
  • Maintenance and Improvement of the Site and Services: We may use your contact information, commercial information, and internet activity and browsing history to:
    • Provide you with the Site and Services, including to send you alerts about your account;
    • Handle your customer services requests; and
    • Help us diagnose technical and service problems and administer our stores, the Site, and the Services.
  • Review and content creation purposes:  We may use your contact information, commercial information, and audio  and visual information to enable reviews of our products and to display  content that you have created and allowed us to display on our Site and  Services and on social media.
  • Security and Fraud Prevention: We  may use your contact information, other identifying information,  commercial information, internet activity and browsing history, and  inferences to protect the Site and services, our company, and others and  to prevent fraud, theft and misconduct.
  • Legal and Other Requirements: We  may use your personal information to comply with legal requirements or  when necessary to provide to our lawyers, accountants or other advisors.   We may also use your personal information for other purposes for which  you have consented to.  This may include for a secondary purpose that  is related to a purpose for which we collected it, and for which you  would reasonably expect us to use your information for.

3. Sources of Personal Information

We may collect Personal Information from the following sources:

  • We collect information directly from you.  We may collect contact, demographic and financial information directly  from you including when you fill out a form on our Site, sign up for  communications from us, or ask us to contact you. The information that  we collect depends on the nature of your interactions with us.
  • We collect information from our Service Providers.  We collect information from our Service Providers (defined below) that  collect certain Personal Information from or about you on our behalf,  such as an analytics software or platform that we use to measure and  analyze traffic to the Site, the Services or interaction with our ads.   For example, our Service Providers may capture certain usage data to  provide and analyze a “session replay” of your activities on the Site,  which allows us to optimize the Site and the Services. The session  replay may record, for example, clicks, mouse movements, scrolling,  typing, navigation through the Site and the technical specifications of  your device.
  • We collect information from other third-party sources. We may also collect information about you from third-party sources,  including any information you make publicly available on social media  platforms or other online or offline resources, or when you give us  consent to link your account to a third-party service or provider.
  • We collect information from you passively.  We may collect internet or other electronic activity passively using  tools like browser cookies. This activity is further described in the  Cookies and Advertising and Online Tracking sections below.

4. Categories of Third Parties We Share Personal Information With

Service Providers

From  time to time, we may establish a business relationship with other  businesses whom we believe trustworthy and who have confirmed that their  privacy practices are consistent with ours (“Service Providers”).   For example, we may contract with Service Providers to provide certain  services, such as hosting and maintenance, data storage and management,  and marketing and promotions.  We only provide our Service Providers  with the information necessary for them to perform these services on our  behalf.  Each Service Provider must agree to use reasonable security  procedures and practices, appropriate to the nature of the information  involved, in order to protect your Personal Information from  unauthorized access, use, or disclosure.  Service Providers are  prohibited from using Personal Information other than as specified by  us.

Our Affiliates

We may share Personal  Information with businesses controlling, controlled by, or under common  control with us, where such affiliates or subsidiaries are acting as our  Service Provider, or where required by law.

Corporate Transactions

If  we merge, are acquired, or are sold, or in the event of a transfer of  some or all of our assets, we may disclose or transfer Personal  Information in connection with such transaction.

Compliance with Laws and Law Enforcement

We  cooperate with government and law enforcement officials and private  parties to enforce and comply with the law.  We may disclose Personal  Information and any other information about you to government or law  enforcement officials or private parties if, in our discretion, we  believe it is necessary or appropriate in order to respond to legal  requests (including court orders and subpoenas), to protect the safety,  property, or rights of our company or of any third party, to prevent or  stop any illegal, unethical, or legally actionable activity, or to  comply with the law.

5. Cookies

We may use  cookies (a small text file placed on your computer to identify your  computer and web browser) and may use anonymous identifiers (a random  string of characters that is used for the same purposes as a cookie).   We may use cookies and other similar technologies to analyze use of and  improve the Site and Services and as described in the Advertising and  Online Tracking Section of this Privacy Policy.  Most web browsers are  initially set up to accept cookies.  You can reset your web browser to  refuse all cookies or to indicate when a cookie is being sent, however,  certain features of the Site or Services may not work if you delete or  disable cookies.  Some of our Service Providers (defined below) may use  their own cookies, anonymous identifiers, or other tracking technology  in connection with the services they perform on our behalf.

We may  use Google Analytics on the Site and Services to analyze how users use  the Site and Services, and to provide advertisements to you on other  websites.  For more information about how to opt out of having your  information used by Google Analytics, visit https://tools.google.com/dlpage/gaoptout/.

6. Advertising and Online Tracking

We  may allow third-party companies to serve ads and collect certain  information when you visit the Site and Services.  These companies may  use certain information (e.g. click stream information, web browser  type, time and date, subject of advertisements clicked or scrolled over)  during your visits to the Site and other websites in order to provide  advertisements about goods and services likely to be of interest to you.   These companies typically use a cookie to collect this information.   Our systems do not recognize browser “Do Not Track” signals, but several  of our Service Providers who utilize these cookies on our Site enable  you to opt out of targeted advertising practices.  To learn more about  these advertising practices or to opt out of this type of advertising,  you can visit www.networkadvertising.org or www.aboutads.info/choices/.   We also provide you with additional tools to opt out of marketing from  us.  You can learn about this in the “Managing Your Information  Preferences” section of this Privacy Policy.

7. Managing Your Information Preferences

You  can opt out of receiving marketing e-mails from us by following the  link provided at the bottom of all marketing e-mails you receive from  us.  You are able to opt out of receiving marketing e-mails from us,  however, you cannot opt out of receiving all e-mails from us, such as  e-mails about the status of your account.

8. Be Careful When You Share Information with Others

Please  be aware that whenever you share information on any public area of the  Site or Services, that information may be accessed by others.  In  addition, please remember that when you share information in any other  communications with third parties, that information may be passed along  or made public by others.  This means that anyone with access to such  information can potentially use it for any purpose, including sending  unsolicited communications. We cannot control and are not responsible  for what such third parties may do with your information, so you should  exercise caution when choosing to share it.

9. Security

We  maintain physical, electronic, and procedural safeguards to help  protect the confidentiality and security of information transmitted to  us.  Personal information may be accessed by persons within our  organization, or other entities described in this Privacy Policy, or our  third-party service providers, who require such access to carry out the  purposes described in this Privacy Policy, or as otherwise permitted or  required by applicable law.

However, no data transmission over  the Internet or other network can be guaranteed to be 100% secure, and  no security measures can provide absolute protection.  As a result,  while we strive to protect information transmitted on or through the  Site or Services, we cannot and do not guarantee the security of any  information you transmit on or through the Site or Services, or that you  otherwise provide to us, and you do so at your own risk.

10. Links

Our  Site and Services may contain links to other websites or allow others  to send you such links.  A link to a third party’s website does not mean  that we endorse it or that we are affiliated with it. We do not  exercise control over third-party websites and are not responsible for  their practices.  You access such third-party websites or content at  your own risk.  You should always read the privacy policy of a  third-party website before providing any information to the website.

11. Children’s Privacy

The  Site and Services are intended for users who are 18 years old or older.   We do not knowingly collect Personal Information from children under  the age of 13.  If we become aware that we have inadvertently received  Personal Information from a child under the age of 13, we will delete  such information from our records.

12. Processing in the United States

Please  be aware that your Personal Information and communications may be  transferred to and maintained on servers or databases located outside  your state, province, or country.  If you are located outside of the  United States, please be advised that we process and store all  information in the United States.  The laws in the United States may not  be as protective of your privacy as those in your location.  Personal  information processed and stored in another country may be subject to  disclosure or access requests by the governments, courts or law  enforcement or regulatory agencies in that country according to its  laws. By using the Site or Services, you are agreeing to the collection,  use, transfer, and disclosure of your Personal Information and  communications will be governed by the applicable laws in the United  States.  If you have any questions regarding international data  transfers, you may contact us using the contact information we provide  below.

13. Notice to Residents of Canada

If you are a resident of Canada, you may have certain privacy rights under Canadian privacy law.

You  have a right to request access to your personal information and to  request a correction to it if you believe it is inaccurate. If you would  like to have access to the personal information we have about you, or  if you would like to have it corrected, please contact us using the  contact information provided on the Site.  Please note that in some  cases, we may not be able to allow you to access certain personal  information in certain circumstances, for example if it contains  personal information of other persons, or for legal reasons.

To  help protect against fraudulent requests for access to your personal  information, we may ask you for information to allow us to confirm that  the person making the request is you or is authorized to access your  information before granting access. For example, we may require you to  verify your identity before you access your personal information.

Subject  to limitations under the law, you may also withdraw your consent to our  processing of your personal information. Please note that this does not  affect the lawfulness of processing based on consent before it is  withdrawal. Please note that if you seek to withdraw consent to  processing of personal data that is necessary for us to provide you with  goods or services, we may no longer be able to provide such goods or  services to you.

14. Privacy Policy Changes

We may change  this Privacy Policy from time to time.  If we decide to change this  Privacy Policy, we will inform you by posting the revised Privacy Policy  on the Site.  Those changes will go into effect on the “Revised” date  shown in the revised Privacy Policy.  By continuing to use the Site or  Services, you are consenting to the revised Privacy Policy.

15. Contact Us

If  you have any questions or concerns, or would like to submit a complaint  to us, you may contact us at the contact information available on the  Site.

Please print a copy of this privacy policy for you records and PLEASE check the Site frequently for any changes.

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